This is a radio from an AsunciĆ³n holding company that opened a few years ago in the city. They didn't get in touch with me directly but their advertising company did.
They're heavily oriented to social media, so the website is heavily integrated with that also. They also base their rankings with the polls and like and dislike system within the website.
The design had to be fresh, juvenile, immature, because their target audience is. So I went to partner up with a local illustrator and this is what resulted.
The menu is based on their logo, and well, the rest of the design explains by itself. They administers the news feed though the posts CRUD that comes bundled with WordPress and there's a custom post type that let them add the new songs that will appear on the ranking.